Dry-Treat , maker of impregnating sealers and cleaners, has started 2006 sporting a new look, with new company logo and branding featured on all product labels, the website and point of sale material.
The new image comes as the company continues its growth across Asia, the Middle East, Europe and North America. Dry-Treat sealers and cleaners are now sold in 30 countries worldwide.
Dry-Treat’s new logo and branding accompanies the new slogan ‘Excellence in sealing products’.
Stuart Anderson, managing director of Dry-Treat, believes the new branding will offer a refreshing look to the company.
“By offering a more sophisticated and energising image we hope to continue to appeal to our existing customers yet at the same time capture new ones” Anderson said.
Dry-Treat make a range of impregnating sealers that protect surfaces such as stone, tiles, pavers, concrete and bricks from damage caused by salt efflorescence and water and oil-based stains. Treated surfaces keep their original look while becoming easier to clean and maintain. Being UV stable, they can be used either indoor or out, and do not change the appearance of the surface.
Dry-Treat’s biggest selling sealer, Stain-Proof, comes with a 15-year warranty.