Visitors to Shopex 2006 will be educated on the power of music in their stores, with confirmation that leading wholesaler DMX Music will once again set up shop at this year’s exhibition, which runs from 8-11 July at the Brisbane Convention and Exhibition Centre.
Running alongside Reed Gift Fairs Brisbane, Shopex showcases the latest in store fit out and retail technology solutions, and offers retailers a unique insight into a number of innovative techniques they can adopt to improve their businesses.
DMX Music sales and marketing manager, Bridhe McGroder says music is one technique retailers can implement to alter shopping trends and brand control. DMX Music’s latest music software, ProFusion PC, will be amongst many innovations on show at this year’s Shopex.
“Often referred to as the next generation in digital music and messaging software, the Profusion PC is a software program that can be installed on your store’s very own PC, allowing you to simply and efficiently connect to your target market and build your customer relationships through music,” McGroder says.