GHD has appointed Andre Ribeiro as the engineering firm’s Chief Marketing Officer.

Ribeiro will lead GHD’s marketing strategy to use data-driven insights that enhance client experiences, delivering significant operational improvements and further building its high-performance culture. His superior Sonia Adams, GHD’s Chief Client Officer, says the entire firm is excited to have an Officer of Ribeiro’s expertise at the helm of their marketing operations.

“Technology will be an enabler of excellence as we focus on delivering client experiences that are outstanding, unique and meaningful,” she says.

“Andre will help accelerate our path in capturing deeper insights into our clients’ online behaviour and lead all aspects of our marketing initiatives including: the next stage of our brand strategy, demand generation, content marketing, communications/PR, events and analytics. We are thrilled he will be leading our global network of marketing professionals in this critical period of transformation.” 

To be based in Jacksonville, Florida, Ribeiro brings diverse experience from a number of publicly listed companies and private equity firms. He was previously at Volaris Group – an operating company of Constellation Software, one of the largest technology conglomerates in the world. 

“With the consulting industry transforming so rapidly, the marketing function has to evolve to anticipate new ways of value creation, strong performance and sustainable practices,” RIbeiro says.

“I am excited to join the talented marketing team at GHD and look forward to building on the rich heritage of the company as we transform the business, drive client value, and capitalise on the tremendous growth opportunities across our key market sectors.” 

Image: Supplied

Jarrod Reedie

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