Leading urban property developer Psaros is partnering with Western
Australia’s peak environment group, Conservation Council to encourage
sustainable apartment developments in Perth City.
Conservation Council Director Piers Verstegen explains that Psaros is leading
the way in Perth with their sustainable apartment developments; it therefore made
sense to work with Psaros to promote sustainable urban living as an affordable,
convenient and environment-friendly choice for Western Australians.
According to Mr Verstegen, every sustainable apartment equates to less
energy being used, less waste being created, less natural bushland being destroyed
and more trips on public transport.
Psaros Managing Director Mike Enslin comments that Psaros apartments
include features such as solar power generation, solar hot water and electric
car recharge stations as standard, all provided to the buyer at no extra cost. He
adds that their sustainable apartments are receiving a strong positive response
The two organisations have kick-started their partnership with a jointly
commissioned market research conducted by Ipsos to help understand community
attitudes towards sustainable apartment style living and the future of Perth
According to Chiara Pacifici, Head of Sustainability, while there has
been an increase in consumer awareness of the benefits of Psaros’ eco-friendly
apartments, they needed to understand the level of public support beyond just
the apartment buyers.
Mr Verstegen said the research will bring more clarity on the view about
housing developments in the general community and will also test some old
assumptions such as the preference for detached suburban homes on large blocks
and the idea that urban sprawl provides more affordable housing.