The Dyson Air Multiplier fan has no blades. Instead, it uses patented technology to multiply air 15 times, expelling 450L of cool, smooth and uninterrupted air every second.

Air is accelerated through an annular aperture. This creates a jet of air which passes over an airfoil ramp that channels its direction. Surrounding air is drawn into the airflow amplifying it 15 times.

The Dyson Air Multiplier is powered by an energy efficient brushless motor, so air speed can be adjusted with a dimmer switch. Conventional fans, however, are wired to run at just two or three settings.

The motor is at the base of the Air Multiplier, which means that it can be tilted with a touch.