A new movement of Australian women of all ages and backgrounds – from schoolchildren to celebrated elders, and local community stalwarts to business and political leaders – have united to drive practical action on climate change.
The 1 Million Women campaign, which is sponsored by Solahart Industries , will engage, empower and motivate women to cut carbon pollution in their daily lives – through the home, food, shopping, transport and travel.
The two year national campaign aims to recruit 1 million women of Australia to reduce their greenhouse gas emissions by 1 tonne each. This will stop 1 million tonnes of CO2 pollution from entering the atmosphere, and will be equivalent to taking 250,000 cars off the road for 12 months - enough pollution to fill 2.1 billion wheelie bins or 20 billion balloons.
According to Stephen Cranch, National Business Manager, Solahart Industries, solar hot water reduces environmental footprint. The combination of state and federal rebates will provide money back on solar hot water systems. These rebates are on top of Renewable Energy Certificates.
The 1 Million Women campaign has already gained support from over 100 influential ambassadors, women from Australian business, sports, arts, politics, science and the media. Each ambassador has pledged to use her influence to raise awareness and recruit women to the campaign. Natalie Isaacs, CEO and co-founder, Climate Coolers created the campaign after realising that she was totally disengaged from an issue of critical importance to everyone.
The 1 Million Women campaign addresses the crucial issue of ’disengagement’ by providing women with access to many activities which they can implement in their daily lives to reduce their impact on the environment. Each activity is linked to a reduction in CO2, allowing women to select a range of activities, which they can add up to a total CO2 reduction of 1 tonne.
The campaign aims to recruit women both online and offline to ensure a national reach and engage women from diverse backgrounds across metropolitan, regional and rural areas.