Hewlett Packard  is a world-leading technology company that brings together a portfolio spanning printing, personal computing, software, services and IT infrastructure to solve customer problems.  

Visitors to the Digital Image Expo at the Challenge Stadium, Mt Claremont (Perth) will have the opportunity to see the HP Designjet L25500 printer with HP Latex Inks Technologies on display in WA for the first time.  

Shane Lucas, Director HP Graphic Arts South Pacific said the Expo gave Print Service Providers (PSPs) the opportunity to view first-hand the output from the HP Designjet L25500, which is fast becoming a must-have printer.  

“The take up of the L25500 by PSPs around the world has been phenomenal,” said Lucas.  

“The feedback we are getting from customers is that this printer ticks all the boxes in terms of being cost-effective, fast, producing colours of exceptional vibrancy and delivering on the growing market demand for greener print options.”  

HP reseller partners Artref, CPI and GBC will run demonstrations on the HP Designjet L25500 throughout the Expo and will have experts on hand to provide visitors with a sound overview of the printer, HP latex inks technologies and the opportunities in the digital print market.  

HP is proud to be a Gold Sponsor of the Digital Image Expo 2010 being held on 5-6 August 2010.  

About the HP Designjet L25500  

Available in 42- and 60-inch models, the HP Designjet L25500 printer delivers unrivalled versatility for a broad range of high quality and flexible outdoor and indoor applications while meeting the needs of environmentally conscious customers.  

The ease of use afforded by water-based HP Latex Inks and HP 789 Designjet Printheads enables an easy transition into large format or outdoor printing for entry-level sign shops, photo labs and digital printers thanks to unattended printing with no daily, manual printhead maintenance required, user-replaceable printheads and an embedded spectrophotometer for accurate and consistent colour across prints and between printers.  

Designed to reduce the impact of printing on the environment, HP Latex Inks produce odourless prints that allow placement in point-of-purchase environments where odour is a concern.

HP Latex Inks are non-flammable and non-combustible, do not require hazard warning labels and contain no hazardous air pollutants (HAPs).  

Additionally, no special ventilation equipment or external dryer is required and the HP Designjet L25500 printer features the ENERGY STAR rating, which demonstrates compliance with strict energy-efficiency guidelines.