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    HP accelerates analogue-to-digital publishing transformation

    HP

    HP introduces new digital press solutions that offer greater flexibility and higher productivity to help print service providers (PSPs) and publishers meet the growing market demand for customised, shorter-run and personalised publications.  

    To be showcased from May 3 to May 16 at the drupa tradeshow in Düsseldorf, Germany, the new HP digital and inkjet web presses deliver more speed, media options and image-quality features to PSPs as well as publishers.  

    HP’s new digital presses include:  

    • HP T360 and T410 colour inkjet web presses offering faster monochrome speeds (244m per minute) and an HP T230 colour inkjet web press offering faster colour speeds (122m per minute) for higher-volume book manufacturing
    • HP Indigo W7250 digital press, offering 33% faster throughput for one-off and short- to medium-run production of high-end colour textbooks, journals, manuals and trade books
    • HP Indigo 10000 digital press offering offset-quality printing in a B2 size format suitable for a broad range of publishing applications
    • HP Indigo 7600 digital press, a sheet-fed press offering greater versatility and productivity, improved automation and exclusive special effects for book cover printing
       

    From niche publishing to mainstream production

    Given that e-books and tablet-edition magazines are reducing demand for hardcopy volumes, digital printing is increasingly being relied upon in a fast-transforming publishing industry as a mainstream solution for cost-effective publishing applications.  

    In addition to being used by publishers to extend the number of backlist titles they can profitably offer in print, digital printing meets the growing demand for personalised and niche publications, such as personalised children’s books ordered online.  

    According to industry research firm INTERQUEST, digital book printing is expected to grow by nearly 30% annually through 2015.

    Christopher Morgan, senior vice president, Graphics Solutions Business, HP explains that publishing companies are finding new ways to add value for their customers from reducing print and supply chain costs to creating new business models.  
     

    Less risk, more reward for publishers in title management

    HP’s installed base of more than 60 inkjet web presses worldwide includes top book manufacturers such as Courier Corp. in North Chelmsford, Mass., CPI Group in France and Webcom in Toronto.  

    HP T410 colour inkjet web presses offer faster 244m per minute monochrome printing speeds while the 762mm HP T360 and 1,066mm models help book manufacturers shrink their turnaround times and reduce unit costs without sacrificing quality.  

    HP T230 colour inkjet web press brings new productivity and cost advantages to colour publishing in 558mm production environments increasing speed by 100% to 122m per minute in monochrome and colour printing over the HP T200 press.  

    The new features of the HP T230, T360 and T410 presses will become available as optional upgrades to existing HP T200, T300, T350 and T400 colour inkjet web press customers later this year.  

    HP inkjet web presses also have new media options including 100% post-consumer recycled coated paper from Arjowiggins and Utopia inkjet gloss from Appleton Coated. Additionally, paper suppliers Metsä Board/M-Real and Arjowiggins are working with HP to develop papers that deliver superior performance on HP colour inkjet web presses. HP also announced an expansion in the range of inkjet web press media using ColourPRO Technologies to now include coated as well as uncoated papers.  

    New finishing equipment includes the Epic WebCoat 350 from Epic Products International, which provides inline UV or aqueous coating on HP T300 and T350 production lines for durability and excellent appearance in publishing applications. Muller Martini, a global leader in print finishing systems has developed a new 1,066mm SigmaLine inline digital book production system offering a faster operating speed to match the higher throughput of the HP T410.  
     

    HP Indigo accelerating publishing growth  

    HP Indigo digital presses have witnessed increased opportunities by leveraging disruptive business models to create and capture value in the publishing market.  

    In 2011, the publishing market became HP Indigo’s fastest growing vertical segment as leading printers and publishers worldwide capitalised on the numerous advantages offered by the presses.  

    The HP Indigo W7200 digital press with an installed base in excess of 60 units worldwide is the primary driver of rapid HP Indigo publishing page growth. Most of these presses are used exclusively for publishing applications, including colour-intensive cookbooks, children’s books, textbooks, teachers’ editions, and scientific, technical and medical journals.  

    HP has updated this top-performing platform in an HP Indigo W7250 digital press that uses an Enhanced Productivity Mode (EPM) feature to boost colour throughput by 33%.  

    Additionally, the sheet-fed HP Indigo 10000 digital press brings HP Indigo’s true offset-quality printing advantages to a B2 press size format that supports nearly every type of publishing print job.  

    HP is also launching the HP Indigo 7600 digital press building on the success of the HP Indigo 7000-series sheet-fed solutions to offer faster throughput in A3 size with new effects for book covers.  
     

    Key features of the new HP Indigo W7250 digital press:  

    • Higher full-colour speed reduces cost per page while increasing the number of pages produced per shift
    • 340mm wide model is designed for printing up to 10 million full-colour, A4 or letter-size pages per month
    • In-line media primer ensures compatibility with virtually any standard uncoated or coated offset stock
    • Optional upgrade available for HP Indigo W7200 users to add EPM and other new features
       

    Key features of HP Indigo 10000 digital press:  

    • True offset-quality printing in a B2 press size format
    • Prints 3,450 four-colour sheets per hour in standard production mode
    • 33% faster throughput of 4,600 colour sheets per hour using EPM
    • Prints signatures, larger multipage impositions for standard-size books, layflat books, coffee table books and large dust jackets
    • B2 format helps PSPs efficiently adopt ‘long grain’ printing and binding of standard-format books
    • Supports 8- and 16-page signature layouts, making it compatible with signature bookbinding methods used for offset-printed sheets
    • Two in- or near-line finishing options including a signature folder from MBO and the Horizon SmartStacker
       

    Key features of HP Indigo 7600 digital press:  

    • Prints 120 A4/letter-size pages per minute in standard production mode
    • 33% faster throughput of 160 pages per minute using EPM
    • Raised print feature uses multiple layers of ink to create images raised up to 50 microns from the sheet
    • Textured effect feature allows users to create a mould with the press in three minutes or less for on-press sheet embossing or debossing
    • Digital watermarking feature allows PSPs to create specific gloss differential effects
    • Higher-quality grayscale imaging using standard, process-colour black ink and a new, optional Light Black ink in a duotone printing process for B/W photography
    • Fully automated finishing using Lasermax Roll Systems’ PageReady system, an in-line or near-line cut-merge-stack system
       

    Upgraded SmartStream tools advance digital publishing workflows

    HP also offers HP SmartStream and HP SmartStream Solutions Partner program workflow solutions for HP Indigo presses.  
     

    HP SmartStream workflow solutions include:   

    • HP SmartStream Production Center, a new production management system that addresses the challenges of producing high volumes of short run jobs, reducing turnaround time and increasing profitability
    • HP SmartStream Production Pro Print Server version 5, a digital front-end solution that supports HP Indigo 10000 B2 format and other high-volume applications with a multi-raster image processing architecture that significantly shortens job processing, batching and streaming
    • New versions of the HP SmartStream Director web-to-print solution, HP SmartStream Designer variable-data design and impositioning software, and the HP SmartStream Production Analyzer press monitoring solution

     

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