Fairview Architectural announces the appointment of Peta Heffernan as the new Chief Operating Officer (COO) of the company. Previously the Commercial Manager at Borg Manufacturing (ex-Carter Holt Harvey), Peta has extensive experience in operations and commercial functions within manufacturing and distribution organisations.

During her time at Carter Holt Harvey, Peta implemented operational disciplines designed to maximise supply chain and manufacturing efficiencies.

Peta joins Fairview at a time of unprecedented growth as well as at a time when the cladding industry is under immense scrutiny due to the misuse of non-combustible cladding, leading to governmental and legislative changes including bans on certain products.

As the new COO, Peta will help to drive operational performance to ensure Fairview retains its market leadership in the production of safe and aesthetically pleasing façade products for the construction industry. Peta will report directly to Chief Executive Officer (CEO), Andrew Gillies.

Welcoming Peta to the company, Andrew Gillies observed that the new COO’s vast operational experience will help Fairview retain and extend its market position by applying operational disciplines that will allow them to scale their operations effectively.

Acknowledging Fairview’s strong foundation in terms of industry-leading products, an outstanding team, and a prestigious customer base, Peta views her appointment as a terrific opportunity to support the company’s drive for operational excellence.

Peta’s appointment is the latest in a series of new hires made by Fairview including industry experts Sandy McPherson and Hilary Duff. The company has also recently opened new offices in Melbourne and Queensland.