Blum Australia will introduce its brand and product innovations at the
upcoming Australian Healthcare Week 2015 being held in Sydney from 24th March
to 26th March 2015. As a sponsor of the event, Blum will present its product
and service offerings to the Australian healthcare industry along with some
important insights.
Blum has been conducting extensive research into the requirements of all
kitchen users worldwide for over 60 years. The company uses the AGE EXPLORER
suit as part of their research to help in creating fitting solutions for the
kitchen and furniture throughout the home to meet user requirements.
The AGE EXPLORER suit is used to simulate physical limitations from
movement, sight, touch and hearing, with findings from the exercise assisting
Blum with unique insights that help with the development of a comprehensive
range of high quality industry leading products designed to significantly
enhance user convenience and ergonomics in the kitchen and home.
Over the two-day exhibition, Blum will share some interesting findings
from their extensive research by conducting live demonstrations utilising the
AGE EXPLORER suit. Visitors will have the opportunity to experience firsthand
the world of the ageing population and the challenges placed by physical
limitations on everyday activities.
Blum is also sponsoring an Aged Care CEO Roundtable on 24th March at the
conference providing the company the perfect forum to establish its brand
presence amongst highly respected stakeholders of the Aged Care sector. Blum
will also use the opportunity to further expand their knowledge on challenges
faced and opportunities available within current and future aged care projects.
Director of Sales and Marketing David Noakes explains that Australian
Healthcare Week is an exciting opportunity for Blum to explore and learn about
the various divisions that make up the Australian Healthcare industry as well
as building their own brand awareness and profile amongst key stakeholders
within the industry.
Organised by the International Quality and Productivity Centre (IQPC),
the Australian Healthcare Week will be held in Sydney’s Australian Technology
Park under the banner ‘Future proofing Australian Healthcare provision through
facilities design, development and technology’.