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    Starwood Hotels enhances guest experience with mobile room access solution

    ASSA ABLOY

    An innovative room access system from Assa Abloy has been installed by the US-based Starwood Hotels & Resorts Worldwide that enables guests to use their smartphones and smart devices as room keys to access hotel rooms.

    One of the world’s largest hotel companies that owns, manages or franchises over 1,100 properties worldwide, Starwood Hotels sought to introduce a keyless entry system using the broadest possible range of smartphones and smart devices for guests to access their hotel rooms.

    Starwood installed ASSA ABLOY Mobile Access enabled locks and also worked with ASSA ABLOY Hospitality to design the functionality for seamless customer interaction. ASSA ABLOY Mobile Access uses standard mobile device technologies for universal accessibility, easy deployment, and simple management. It can be used with iOS and Android-based smartphones and other smart devices and has been showcased in the Apple Watch.

    Starwood Preferred Guest (SPG) members with Bluetooth Smart-enabled smartphones receive a guest room Seos Mobile ID with their room number via the SPG app before arriving at the hotel, allowing them to proceed straight to their room and gain access by presenting the smartphone to the reader on the hotel room door.

    Starwood is rapidly rolling out SPG Keyless to be available on 30,000 doors in 150 hotels in 2015.

    Image: ASSA ABLOY Mobile Access allows guests to gain access to their rooms by presenting their smartphone to the reader on the door

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