RP Data announces the release of a new analysis report on Australia’s
major Greenfield corridors from a property market perspective.
Prepared in partnership with property data intelligence group Urban
Supply Intelligence (USI), the new RP Data report is designed as a comprehensive
and valuable guide for the development and construction industries. Property
developers keen to know about specific national greenfield corridors that sell
the most houses by bed, bath or car, boast the highest rental yields and offer
up the most popular block sizes and more, will welcome RP Data’s latest product
The Greenfield Report provides excellent attribute-based data and analysis
for large development corridors in Australia. Comprising of multiple modules that
can be customised to suit individual developer requirements, the report
includes data intelligence on most popular block size; most popular house type by
way of number of bedrooms, bathrooms and car spaces; threshold pricing for
house and land in growth corridors; corridors where houses are fastest and
slowest to sell; corridors with highest and lowest housing volumes listed for
sale; corridors with strongest and weakest vendor discounting; and corridors
achieving the highest and lowest rental yields.
RP Data general manager – solutions, Greg Dickason explains that the
collaborative Greenfield Report comes at a time when market conditions are
buoyant and dwelling approvals are on the increase in key areas.
Mr Dickason notes that the development of the RP Data Greenfield Report
represents a significant opportunity for developers who need to make effective
development decisions based on significant volumes of data and information.
According to RP Data head of research Tim Lawless, accessible data that
quickly quantifies the health of the established housing market is imperative
in understanding the market fundamentals and planning for optimal project
performance in the short and long term.
The Greenfield Report provides a cost effective method to stay well
informed of product, pricing and market conditions that directly impact the
performance of new house and land offerings. Heavily focussed on the
performance of the established residential housing market, the report can be a
great source of market intelligence for new house and land product, which is
often the hardest to track from a market perspective.
Report author and USI director Peter Bell observes
that big data, infographics and mobile technologies have become so ingrained in
society, modern-day development executives now have the analytical skills to
take structured data and personally apply the findings to improve their own
projects’ commercial performance.